Personalization Helps Marketers Overcome Big E-Commerce Challenges
Studies show that one of the key reasons for customers to abandon a shopping cart is unforeseen shipping charges (or shipping charges that are perceived as too high). When you have managed to attract customers to your website, piqued their interest in …
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Abandoned Cart Be Gone: 6 Ways to Improve the Checkout Experience
Research shows over two out of three users who add items to their online shopping cart leave without making a purchase. The numbers are even worse on mobile where conversion rates are 70 percent lower than desktop. So why are consumers leaving right …
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How to Simplify Mobile E-commerce for Consumers
A mobile shopping cart application must be designed in order to enhance the overall user experiences of the site browsers. For example, it should help users in quickly finding the best deals or information about product. Some apps such as barcode …
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